The United States Sign Council (USSC) has announced that it has formed a strategic partnership with National Business Media (NBM). The goal of the partnership is to provide sign companies and industry professionals with access to Research Data, Product Information, Technology Updates and Regulatory Compliance Standards. Such technological research and educational research is essential to running a sign company.
As a kick off to the partnership, USSC will be exhibiting at the NMB Show in Long Beach, California, which is held July 20-22. Booth number 851. Attendees will have the opportunity to learn about the many advantages of membership in the association.
NBM, publisher of Sign & Digital Graphics magazine, is a privately owned, business-to-business media company, built on strong values and high integrity. It serves thousands of business people in a variety of niche markets. Its magazines, trade shows, online, eMedia, and multimedia programs are designed to inform, educate, and stimulate.
According to James Schall, USSC Board of Directors Member, “This partnership represents a very exciting time for the sign industry. It leverages the strengths of two highly regarded sign industry institutions. The value each one brings as an industry advocate is very special and will help sign company owners stay informed and stay connected with their peers.”
James Kochevar, Publisher, commented “NBM and Sign & Digital Graphics have a strong history of working with industry associations and groups over the years, with the common interest of supporting and advancing the industry as the bedrock of these relationships. We look forward to working with USSC in that spirit.”